Cassandra Alexa

Cassandra Alexa is a director and screenwriter. She is also the Founder/CEO (with a Creative Development Role) of Heart ERA, a film & music studio and activism organization.

Cassandra is a Mexican Indigenous American woman from Everman, Texas. Cassandra received a Bachelor of Fine Arts in Film & Television with a Concentration in Directing and a Minor in Screenwriting from DePaul University. She is located in Fort Worth, Texas. God, her family, and her friends are central to her life.

Cassandra Alexa's mission is to create film and music that uplift marginalized communities and create social change. Through any format of her art, her key focuses are empathy, representation, and activism. Cassandra’s work is inspired by her leftist and socialist values that carry decolonial, stewardship-based, cultural, and anti-capitalist frameworks. Her relationship with God fuels her desire to make the world a better place, loving others as she loves herself.

Cassandra Alexa's latest films are her short film High Functioning (Proof of Concept) , which was screened in the Roma Short Film Festival and received an honorable mention at the Chicano Hollywood Film Festival, and a commercial titled Cidercade- Cousinly Competition Commercial, which was a client project. The logline for the Proof of Concept is: After their biggest drug deal yet, Jordyn is pressured by her best friend Ruby to party with their cut, only to end up with serious consequences.

She recently worked as a talent management intern at Venture Entertainment in West Hollywood.

Cassandra Alexa’s directing style is based on empathy, connection, emotion, and intuition, focusing on representation and activism, with the flair of her signature psychedelic and glam aesthetics. 

Cassandra creates films in all genres and is always open to new projects, ideas, and adventures. Cassandra loves creating comedy (stoner, raunchy, party, young adult/teen, and buddy comedies), psychedelic, and drama films. Many of her films are in the vein of movies like 21 Jump Street, Blockers, Superbad, Me and Earl and the Dying Girl, Silver Linings Playbook, Fear and Loathing in Las Vegas, When Harry Met Sally, or Elf.

She strives to create authentic and fun roles for BIPOC (with a focus on Latino/ Indigenous and Black representation) and other marginalized groups (women, trans, non-binary, LGBTQ+, disabled, neurodivergent, lower-income, immigrant, and body-size-or-look-marginalized communities, etc.) on screen and behind the camera.